How to write a killer creative brief in 10 easy steps

How to write a killer creative brief in 10 easy steps

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Whether you need a new logo, website, video, marketing campaign, or any other comms material created for your business, the key to making the project a success starts with having a thorough and well-thought-out creative brief.   Obviously not every project will...
Why you should be using video in your marketing

Why you should be using video in your marketing

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Video undoubtedly is the go-to online medium. For all sorts of reasons it has become the most effective, powerful way for marketeers to communicate their message. If you’re unconvinced, here are a few stunning facts courtesy of Wordstream that may make you take...
Creating great advertising campaigns

Creating great advertising campaigns

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If there’s one thing everyone can agree on, it’s that new media – blogs, social networks, online news, etc., has redefined the way advertisers and marketers attract consumers. Competition for consumer’s attention is tough. The statistics are staggering – they’ve gone...