Nationwide packaging launch into supermarkets

By 17th September 2014Design News, Packaging News

Last month we were involved in creating packaging and promotion for a new range of yoghurts set for a nationwide launch into UK supermarkets.

A fantastic project for us as packaging design is something that we really enjoy working on. We did a lot of research into the the market, examining trends followed by the leading manufactures and household names before putting the proverbial pen to paper and moving the design forward. The result from spending the time upfront to understand the market meant that the design was widely agreed by both our client and the supermarkets straight away.

When the newly packaged yoghurt finally hit the shelves, it consistently outsold the leading brand, Onken. As well as intelligent pricing, we like to think that our design has also done it’s bit in securing our clients brand sits firm on the UK shelves.

If you are looking to give your brand or marketing a boost and think The Agency could help,
why not give us a call on 0121 224 8300 or email: info@theagencylimited.com